Impact of media on Men/Women

Media effects everybody nowadays because of the invention of smartphones and televisions. Media's main purpose is to shape the public's opinion in order for companies to sell products. In the case of women, the media tries to make them feel insecure and not perfect. They do this so that girls would spend money on expensive make-up and clothing to make themselves appeal better to others and most importantly, to themselves. Unfortunately they will never look good enough because the media has ingrained that message in their heads. On the other hand, boys are marketed to in a completely different approach. Clothing brands don't market to males because if they do they will lose credibility and in turn lose shoppers. Instead males are marketed to for products like video games and TVs because that is what guys like to do.